Liverpool’s businesses have been celebrated for their customer service at the annual Mystery Shop Awards.

Organised by Liverpool BID Company, the annual awards return after a 2020 break. 413 businesses across the Retail & Leisure BID Area in Liverpool city centre were visited anonymously and scored on their customer service.

Recognising businesses across Independent and National retailers, Accommodation, Hospitality, Leisure and Service Providers, the awards reflect a continued commitment to providing the famous Liverpool warm welcome.

→ The winner of Best National Retailer was Beaverbrooks, with LUSH Spa Liverpool as runner up.

→ Best Accommodation Provider went to Quest Liverpool, with Holiday Inn as runner up

→ The award for best performing Independent Retailer went to F A Welch, with Frocks as runner up

Royal Court Theatre was named best Leisure and Hospitality Venue, with The Athenaeum as runner up

→ Best Service Provider was Vision Express, with Eurochange as runner up.

On average, the city centre stores scored 82%, an increase from 79% in 2019. 27 businesses that achieved 100% – 6.5% of the total. 86 businesses achieved 95% or over – 20.8% of the total

166 businesses achieved 90% or over – 40% of the total.

Jennina O’Neill, Chair of the Retail & leisure BID says:

“A huge congratulations to our city centre businesses who have shown incredible strength and determination in the face of such a challenging year. These results truly show the commitment to customer service and delivering that warm welcome is a s strong as ever. As we head into Q4 and the crucial Christmas season, we can expect that enthusiasm for friendliness and service to continue.

Liverpool city centre has shown its resilience this year and these results show that businesses are committed to maintaining their high standards of customer service, training staff even amidst a national crisis.

If your business has been mystery shopped in this years’ Mystery Shop Awards, there is still time to book in for a 1-2-1 feedback session with Storecheckers where you will be able to go through your results. Find out more here.

Have a look at the pictures of the winners below: